Exhibitus and Kawneer Named 2014 Event Design Award Winner
Kawneer, an Alcoa company, has won a Silver Award in the category of Best Trade Show Environment (Under 50’x50’) in the 2014 Event Design Awards. Sponsored by Event Marketer, the Event Design Awards recognize the best event and exhibit environments among the Event industry’s top experience designers and innovators, reflecting how the world’s best creative studios are reinventing experience design. Winners are selected in 12 categories by a panel of brand-side judges.
Kawneer’s exhibit was inspired by the award-winning architect Zaha Hadid whose work is characterized by the “powerful, curving forms of elongated structures”(1). Exhibitus designers used compound curves and other organic shapes to create a fluid environment for demonstrating innovative, environmentally-responsible usage of Kawneer’s products. The white, high-gloss laminate applied throughout the exhibit provides a dramatic backdrop for uniting the company’s brands under one cohesive design.
“We are delighted that our exhibit has been recognized with this award from Event Marketer. It is confirmation of the power of collaboration between the designer and a company’s marketing team,” said Karen Zipfel, Director of Marketing at Alcoa Building and Construction Systems. “Working with Exhibitus every step of the way produced a booth that is not only beautiful and innovative, but also meets the strategic goals for this project.”
The Kawneer exhibit debuted in Chicago at the American Institute of Architects Expo in June 2014.
With more than 100 years of innovation and experience, Kawneer North America is the leading manufacturer of architectural aluminum products and systems for the commercial construction industry and is headquartered in Norcross, GA. The company’s extensive range of products – from curtain walls and entrances, to framing systems and Kawneer and Traco windows – offer solutions for high thermal performance, hurricane resistance, blast mitigation and sun control, allowing architects and glazing contractors to protect what’s inside. Kawneer’s experience paired with its dynamic range of innovative, high performing products and systems help fuel inspiration. Ideal for both renovation and new construction, the company’s products and systems offer solutions for a myriad of applications including healthcare, education, government buildings, stadiums and sports facilities, office building, multi-family housing and retail construction. Kawneer is a part of Alcoa’s global Building and Construction Systems (BCS) business unit. Alcoa BCS manufactures and markets architectural systems and products in North America, Europe and Asia. For more information on Kawneer or Traco products, please visit www.kawneer.com.
For other relevant searches, you might want to try: