Core Purpose: To promote the use of natural dimension stone, to be the authority on natural dimension stone in the world, and to help members succeed. Core Values: * Promoting with integrity the use of natural dimension stone. * Displaying integrity and professionalism as an association and as an industry. * Advancing competency and safety of natural stone craftsmanship. * Being the most credible authority on natural dimension stone. * Being responsive to the changing needs and interests of members through innovation and creativity.